For the San Francisco Design Week, the American studio Character imagined “Look Closer”: wood carvings and mirrors, handmade, representing the initials of the event. By placing them in industrial, urban and natural, they wanted to show that design is all around us and built the structures of our world.
San Francisco Design Week is the Bay Area’s biggest design event, bringing together thousands of people across every discipline of design for a non-stop week of events, talks, open-studios and everything in-between.
With turnout increasing each year the AIGA/SF asked Character to create its 2015 Campaign, highlighting the uniquely diverse ecosystem that makes up this hub of creativity they call home.